CRUfit

Mia Honoré and Mark Sutro founded CRUfit in 2013 in Oakland’s Montclair Village. It’s a family owned gym, and its tagline names exactly what it does: cycling, rowing, and unifying strength. Group classes and personal training are built to meet anyone’s level of fitness, and the staff and the community around them are a large part of why people keep showing up.

Rowing is where CRUfit has built its reputation, and the credentials behind it are real. Mark rowed on a national champion varsity crew at the University of California at Berkeley, has coached crew at the high school level, still competes in masters rowing and cycling events, and is a Concept2 Rowing Master Instructor. Group rowing is rhythmic and low impact, blending full body cardio with strength, which is part of why it works across such a wide range of ages and fitness levels. He came to the business after an 18 year career at PricewaterhouseCoopers, co-founding the training company Performance Max in 2002.

Mia is a personal trainer, endurance athlete, and founder of M-POWER for Women. Years of competing in endurance sports and obstacle racing gave her a close understanding of how women’s bodies change over time and why preserving muscle, supporting metabolic health, and managing stress matter so much for longevity. Her programming is rooted in women’s health, particularly through perimenopause, menopause, and beyond.

The personal training team works across a wide span of goals and circumstances, from young athletes to people training for events to middle age and older adults, an area where CRUfit has particular depth.